Identifying the best Management Strategy to boost brand awareness, promote a specific product, establish connections and provide value to the target audience leading to customer satisfaction, customer loyalty, and brand recognition

Identifying the best brand extension or product diversification strategy adopted by brands for increasing product portfolio and increase in sales and customer base

Any initiative by brands to ensure better customer experience, UI/UX, customer journey, customer introduction to the brand or any such activities that has enhanced the customer's experience in engaging with the brand

Any content campaign used to market products/services so as to win over clients for business, collaborations or partnerships will be eligible to be awarded under this category

Any agency that runs integrated marketing campaigns on behalf of brands across multi-channels through effective marketing automation successfully and engages a wide audience through its widespread media will be eligible to be entered into this category

Any campaign or business that has made use of Social Media platforms for the promotion of their brands - either to drive awareness, launch a brand or drive sales will be eligible to be awarded under this category

Commending brands for their email marketing prowess in engagement, personalization, segmentation, and revenue generation

Honoring brands that excel in creative and effective WhatsApp marketing campaigns, driving exceptional engagement and ROI

Recognizing brands that have executed impactful influencer marketing campaigns to effectively reach and engage their target audience

Acknowledging brands that lead the way in product creativity, market impact, customer reception, and sustainability efforts

Honoring the trailblazers in the beauty space! This category celebrates D2C brands offering innovative, high-quality products that enhance personal care routines and set new beauty standards.

Shaping a healthier tomorrow! This award recognizes D2C brands championing wellness through exceptional health-focused products and services that improve lives and promote well-being.

Celebrating delicious innovation! This category applauds D2C food and beverage brands that deliver exceptional taste, nutrition, and convenience while delighting consumers.

Leading the way in sustainability! This award honors brands that embed eco-conscious practices at their core, setting benchmarks for responsible production and mindful consumption.

Making a difference beyond business! This category celebrates brands actively contributing to societal betterment through impactful CSR initiatives that drive positive change.

Every great brand starts with a vision! This award recognizes inspiring founders whose journey embodies resilience, passion, and a unique vision that brought their brand to life.

Two heads, one vision! This category celebrates dynamic co-founder duos who, through collaboration and shared leadership, have built impactful D2C brands that inspire the industry.

Recognizing outstanding new brands that have made a mark over the last 36 months (1st June 2021 to 1st July 2024) in terms of brand identity/recall, sales, innovation, customer engagement, and social impact

Identifying the best Founder/Co-Founder of the year

Celebrating female entrepreneurs who demonstrated remarkable leadership in developing their brands in terms of business growth, innovation and community engagement